Privacy policy
Last updated: June 2026
Halford Brothers Nutrition LLC respects your privacy. This policy explains what we collect, why, and your choices.
What we collect
When you order or contact us, we collect the details you provide, such as your name, email, shipping address, and order information. Payment is processed by our authorized checkout partner, we do not store full card numbers on our servers.
How we use it
We use your information to process and ship orders, provide support, handle refunds, and, if you opt in, send updates. We do not sell your personal information.
Cookies and analytics
Our site may use basic cookies and analytics to understand traffic and improve the experience. You can control cookies through your browser settings.
Data sharing
We share data only with the service providers needed to fulfill your order, such as payment processing and shipping, and only as required to deliver the service or comply with law.
Your rights
You may request access to, correction of, or deletion of your personal data by emailing [email protected].
Security
We use reasonable technical and organizational measures to protect your information. No method of transmission is perfectly secure, but we work to safeguard your data.
Data retention
We keep your personal information only as long as needed to fulfill the purposes described here, including order processing, support, and legal or accounting obligations. When it is no longer needed, we take steps to delete or anonymize it.
Marketing choices
If you opt in to marketing emails, every message includes an unsubscribe link, and you can opt out at any time. Opting out of marketing does not affect transactional messages about an order you have placed, such as shipping and tracking notifications.
Your state privacy rights
Depending on where you live, you may have additional rights under laws such as the California Consumer Privacy Act, including the right to know what personal information we hold, to request deletion, and not to be discriminated against for exercising those rights. We do not sell your personal information. To make a request, email us at the address below.
Children's privacy
This site and Potent Vital are intended for adults 18 and over. We do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us information, contact us and we will delete it.
Third-party links
Our site may link to external pages, such as our checkout partner. We are not responsible for the privacy practices of other sites, and we encourage you to read their policies.
Do Not Track
Some browsers offer a Do Not Track signal. Because there is no industry-standard way to interpret it, our site does not currently respond to Do Not Track signals, but we limit our use of tracking to the basics described above and we do not sell your data.
Changes to this policy
We may update this policy from time to time. The "last updated" date at the top reflects the most recent revision, and continued use of the site means you accept the current version.
Contact
Questions about privacy? Write to Halford Brothers Nutrition LLC, 4120 S Boulder Ave, Suite 210, Tulsa, OK 74119, or email [email protected].